A wizer IBM

A couple nights ago, IBM launched a slew of new storage technology updates and a new cloud service called SmartCloud Enterprise, which incorporates some cloud technology from Nirvanix.

There were updates to IBM XIV, SVC, SONAS and also the DS8800 and the announcement reached us with a big bang. One of the notable updates that caught my eye was IBM Storwize V7000. When IBM first acquired Storwize in 2010, their solution was meant to be a compression engine in front of a NAS storage. And it pretty much of that for a while, until the new Storwize V7000.

The new Storwize V7000 is now a Unified Storage array, a multiprotocol box that IBM has quoted to compete with EMC VNX series. In the news, the V7000 has the block virtualization code from the IBM SVC, files support, a file distribution policy engine called ActiveCloud, and also included remote replication (Metro & Global Mirror), automatic storage tiering (EasyTier), clustering and storage virtualization as well. It also sports a new user interface inherited from IBM XIV’s Gen3 GUI that can manage both files and blocks.

The video below introduces the V7000:

While IBM is being courteous to NetApp (NetApp FAS series are IBM’s N-Series) by saying that their cannons are pointed towards EMC’s VNX, one cannot help to question the strong possibility of the V7000 hurting N-series sales as well. NetApp could see this relationship sailing choppy waters ahead.

To me, the current IBM storage technology lineup is staggered. It is everything to everyone, and there are things that are in need of sharpening. HDS has certainly made great leaps getting their act together and they have gained strong market share in the past 2 quarters. Dell and HP have not been so good, because their story just don’t gel well. It’s about time IBM get going with their own technology, and more importantly consolidate their storage technology lineup into a more focused strategy.

This is a great announcement for IBM and they are getting wizer!

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About cfheoh

I am a technology blogger with 20 years of IT experience. I write heavily on technologies related to storage networking and data management because that is my area of interest and expertise. I introduce technologies with the objectives to get readers to *know the facts*, and use that knowledge to cut through the marketing hypes, FUD (fear, uncertainty and doubt) and other fancy stuff. Only then, there will be progress. I am involved in SNIA (Storage Networking Industry Association) and presently the Chairman of SNIA Malaysia. My day job is to run 2 companies - Storage Networking Academy and ZedFS Systems. Storage Networking Academy provides open-technology courses in storage networking (foundation to advanced) as well as Cloud Computing. We strives to ensure vendor-neutrality as much as we can in our offerings. At ZedFS Systems, we offer both storage infrastructure and software solution called Zed OpenStorage. We developed Zed OpenStorage based on the Solaris kernel, ZFS file system and DTrace storage analytics.

Posted on October 20, 2011, in IBM, Unified Storage and tagged , , , , , , , , , . Bookmark the permalink. Leave a comment.

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